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Workplace savings guidance
Lead visual designer for devising an engaging online guide to help (workplace) customers understand their best options for a healthy retirement savings plan.
- Collaborated with content strategists for labels and descriptions to fit within the parameters of our grid.
- Applied simplified iconography and typography to elevate primary calls-to-action.
- Carefully distributed the visual weight of objects, color and negative space to reinforce symmetry and balance from screen to screen.
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Next generation sales demo
A curated sales demo for Fidelity's Plan Sponsor's to demonstrate a new initaitive of providing key functionality and configurability to it's top clients.
- Simplified user interface, while applying client's brand guidelines (logo, fonts, color, etc.).
- Introduced new forms of navigation and functionality.
- Explored different possibilities of Fidelity co-branding.
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Streetscape advisor application
Contributing senior designer for a new application designed to meet the needs of investment advisors and sales assistants in accomplishing contextual unique tasks while away from their desktop.
Restructuring the existing interactive assets to meet Streetscapes brand; account cartridge, interactive buttons, overlays, icons, dropdowns, etc.
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International redesign initiative
User experience support was requested from the U.K. e-Channel Management team for the redesign of Fidelity's international businesses.
- New navigational system was put into place to accommodate various international languages.
- Iconography, color contrast and typography were all carefully executed to meet accessibility standards.
- Close attention was applied to certain interaction models in order to accommodate diverse international formatting and data displays.
- Specifications and documentation was handed to offshore development to ensure smooth and seamless production.